Adventure Week planned for tourism recovery

Mt EverestKATHMANDU, Aug 20: Adventure Travel Trade Association (ATTA) is organizing Adventure Week Rebound Nepal on the Great Himalaya Trials (GHT) in Nepal from October 24 to November 1 with an objective to highlight the fact that Nepal is ready to welcome travelers again after the devastating earthquake and to showcase adventure opportunities along the GHT.

To inform about the event, the US-based association of adventure tour operators organized AdventureConnect in Kathmandu on Wednesday with support from Tourism Cares – a charitable arm of the travel and tourism industry from across the globe.

Speaking at the program, AdventureConnect regional representative from Colorado, Alexia Nestora said that the main aim of AdventureConnect is to inform about the Adventure Week to be held in October and to facilitate networking among people involved in the industry for better coordination.

ATTA has been organizing AdventureConnect in different countries with an objective to facilitate education and networking among outdoor and adventure-focused tour operators, travel agents, destination representatives, tourism boards, gear and apparel brands, travel writers and media, among others.

Wouter Schalken, tourism sector manager of Samarth, which is funding the Adventure Week, said that the future of Nepal’s tourism is diverse and is not only related to recovery but also long-term redevelopment and reconstruction.

“The Adventure Week aimed at connecting all tourism generating markets bringing the international operators and popular media like CNN and National Geographic will help to disseminate the message that Nepal is safe and endorse Nepal as a tourism destination across the globe,” Schalken told Republica.

During the adventure week, two groups comprising 10 members each will visit GHT for five days. Similarly, there will be a daylong training on Safety and Risk Management for local operators and a half-day AdventureConnect which will offer a chance for media and international tour operators to connect with one another and also with the Nepali operators.

“The training will be organized free of cost and will be for around 100 participants,” said Schalken.

ATTA has mentioned in its website that its goal is to eliminate financial burden and make sure that no costs are incurred by local operators in Nepal. Hence, they have tied up with various organizations like Nepal Tourism Board, Tourism Cares, DeLorme and ExOfficio and GHT — the key funding partner.

According to Schalken, latest developments, story ideas and news about Nepal’s preparedness and recovery, and reconstruction status for travelers to return back post-quake will be discussed during the event.

Tourism entrepreneurs said that the event will be a milestone for the recovery of adventure tourism in Nepal.

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